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Digital Marketing Training Needs in Singapore 2017 Report

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The top skills gaps in digital marketing

 

Roles are changing and companies now need to think about operating in a digital world, not just about marketing digitally. Digital knowledge is recognised as important, but as digital moves at such a pace what might be relevant in one region will not necessarily be the case in another.

The report looks at Singapore based organisations' digital marketing skills gaps and how they are approaching the issue of digital marketing training.

Talk to us, we want to hear from you if you have any questions. 

The research, based on a survey of over 300 marketing professionals in Singapore, examines the skills gaps that organisations are experiencing and their outsourcing or recruitment plans over twelve areas of digital marketing, as well as the factors affecting marketers' decision-making when it comes to choosing training programmes to fill the digital marketing needs of their organisations.

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The considerations taken into account when choosing a training course

 

The type of training that working professionals would find beneficial to their careers

 

From the planners and practitioners to the senior members looking at strategy as well as those new to digital, Econsultancy can help you and your team realise your modern marketing potential. 

By arming our global community of 350,000 marketers and ecommerce professionals with capability solutions, consulting, training, research, trends and events, we inspire and enable individuals to do their jobs better and organisations to see measurable improvements in their performance.

Online ClassroomSingapore's Digital Marketing CoursesMini MBA in Marketing (online)

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Customised / In-company TrainingMastering Creativity (online)
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